LoOok Industries

Heikki Kovalainen to have own customized chairs

”I value timeless design, of which we have a long tradition in Finland. That’s why it’s great to be involved in introducing younger generation designers to international markets”, explains F1 driver Heikki Kovalainen and continues: ”The Box lounger by Loook Industries, with its form and various usage possibilities, is an example of good design, which immediately caught my interest. The Box lounger can offer me, and why not other travelers as well, some luxury -a brief moment of personal time- at the airport or hotel lobby.”

The cooperation between a furniture manufacturer and a world famous sports star might not be the first thing that comes to mind when considering internationalization. We are privileged to receive this kind of help to our export efforts.

So far, our products have been on display at the Helsinki-Vantaa airport, Design Hotel Klaus K and various others. Now, it’s time for our newest product The Box to prove its worth in a new kind of demanding environment, and we cannot imagine any better partner for the job than Heikki.

We are loooking forward to see where this takes us!

The Box Lounger:

The Box Lounger provides a quiet and visually secluded cover from the surrounding noise and movement. Generally this problem can be found in open-space offices and public spaces. The Box Lounger is a cozy box with a soft sound absorbing material on the inside that dampens outside sounds. It is the perfect place for you to make a phone call, work on your laptop or just relax. The Box Lounger can also be used as a room divider and is available in different colors to match your interior.

The Box Sofa:

The Box Sofa provides a quiet and visually secluded cover from the surrounding noise and movement. Generally this problem can be found in open-space offices and public spaces. The Box Sofa can also be used as a room divider and is available in different colors to match your interior. When two sofas are used face to face it creates a “room inside a room”, use this possibility to maximize the teamwork between your co-workers. Be creative, think inside the box. A sound absorbing screen/room divider will also be joining The Box product family. More pictures and product information coming soon!

Kamppi is managed by EFM (Suomi) Oy. Two Magazones are currently located on the second floor of Kamppi Shopping Center. If you’re planning to go shopping there, you should definitely try it out!

The guests at Klaus K Hotel can now use Magazone Stop & Go work space to get some privacy while making phone calls or working on their laptops. Magazone also fulfills its role nicely as a design element in these trendy surroundings. Magazone is currently standing at the bottom floor, close to the entrance.